About us


Our style. Your look. All at unbelievable prices.

At PEP&CO, it's our mission to help families in every community spend less on their clothing.

That’s why we’re bringing our stores to local town centres across the UK, to serve up a wardrobe that the whole family needs and wants, at amazing prices to ensure everyone saves money. We firmly believe in keeping things simple and fuss-free to keep our costs low – this in turn keeps prices down for our customers, so they really can spend a little, get a lot.

Our prices are ingenious and our ranges are too. We have a selection of styles, sizes, colours and fits to suit the whole family, and we even have stylish touches you need to PEP up your home.

But at PEP&CO it’s not just what we do, it’s how we do it. Our pledges provide the framework for how we do business from decisions in our board meetings to day-to-day activities in our stores. Because our promise to help customers spend a little, get a lot is about more than just price – it’s about the way we treat our colleagues, trade with our suppliers and serve our customers.




PEP&CO has the benefit of being backed by the large South African retail group, Pepkor. The group was established in 1965 and now employs over 32,000 people in 3,800 stores across Europe, Africa, and Australasia. Find out more here.

PEP&CO is a subsidiary of Poundland and together, we take our commitment to corporate social responsibility and eliminating modern slavery very seriously. We operate a number of internal policies to ensure that we are conducting business in a responsible, ethical and transparent manner. Find out more here, where you will find our corporate, public disclosures.

Poundland and PEP&CO are committed encouraging more women to progress their careers within both businesses and put equality at the heart of its people decisions. To see our gender paygap reports click here.